Case Study Detail

𝐅𝐫𝐨𝐦 $249 𝐂𝐨𝐬𝐭 𝐩𝐞𝐫 𝐀𝐩𝐩𝐨𝐢𝐧𝐭𝐦𝐞𝐧𝐭 𝐭𝐨 𝐉𝐮𝐬𝐭 $25 But strategy — that’s what makes you unstoppable.

Client's requirements:

Results Achieved

Increase in Leads

0 %

Increase in Appointments

0 %

Reduction in CPA

0 %

Challenges

Inefficient funnel setup that didn’t nurture leads.
Poor alignment between ad copy and target audience intent.
Lead handling was reactive instead of proactive.
Campaigns optimized for vanity metrics (CTR, impressions) — not appointments or revenue.

Solution

We deployed a full-funnel strategy focused on outcomes that matter:
- ✅ Funnel Restructuring — optimized for conversion, not just lead capture.
- ✅ Targeting Refinement — reaching the right audience at the right stage.
- ✅ Full-Cycle Lead Handling System — improving contact & booking rate post-lead.
- ✅ Value-Driven Ad Creatives & Copy — messaging that connects and converts.
- ✅ KPI-Based Campaign Setup — shifting focus from traffic to tangible results.

Results

✅ Ad Spend: $1,775
✅ Leads Generated: 436
✅ Qualified Appointments Booked: 70
✅ Cost Per Lead: $4.07
✅ Cost Per Appointment: $25.37

Conclusion

What changed? Not the budget. Not the platform. Just the strategy.

By focusing on full-funnel optimization, qualified lead handling, and ad messaging that speaks to real customer pain points, we turned wasted ad spend into predictable appointments — and built a system that scales.

If you’re tired of paying for leads that don’t convert or working with agencies that stop at traffic, it’s time to rethink your approach.

💡 The truth? You don’t need a bigger budget. You need a smarter one.